Microsoft Ads
Category: Ads · Connection: OAuth
Microsoft Ads is connected via oauth.
Before connecting
Section titled “Before connecting”- Source-platform requirement: Microsoft Advertising account access with read permissions.
OAuth scopes
Section titled “OAuth scopes”Ads reporting (read-only)
All scopes are read-only.
Connecting
Section titled “Connecting”- Go to Settings → Integrations and select Microsoft Ads.
- Click Connect. The Microsoft Ads authorization screen opens.
- Approve the requested scopes.
- The integration appears as Connected, with initial sync running.
For the full connection-method walkthrough, see Connect a datasource.
Data provided
Section titled “Data provided”- Campaigns, ad groups, keywords
- Spend, clicks, impressions, conversions
What this powers
Section titled “What this powers”- Paid Media dashboard
- Microsoft Ads dashboard
Troubleshooting
Section titled “Troubleshooting”- Connection fails or shows Disconnected — confirm the source-platform role/permissions are correct, then reconnect.
- Data appears to lag the source platform — check the Data panel for sync timing. See Data freshness.
- Numbers don’t match the source platform — see Why numbers don’t match for the four common reconciliation categories.